Senior Sales Strategy / 営業戦略 | 外資系FMCG

Senior Sales Strategy Specialist | Trade Marketing

About the Company

Our client is a global leading FMCG company with a strong presence across international markets and a portfolio of well-established consumer brands. They are seeking a commercially driven professional to join their Sales Strategy team and support the development of growth-oriented initiatives across the Japanese market.

Position Overview

The Senior Sales Strategy Specialist will play a key role in driving commercial growth by identifying market opportunities, developing sales strategies, and supporting the execution of customer and channel plans. Working cross-functionally with Sales, Marketing, Supply Chain, and other internal stakeholders, this position will help translate market insights into actionable business initiatives that improve sales performance and profitability.

Key Responsibilities

• Develop and support commercial strategies to drive sustainable sales growth.
• Identify market opportunities and recommend initiatives to improve business performance.
• Build customer and channel strategies aligned with business objectives.
• Support annual business planning and sales forecasting activities.

Market & Commercial Analysis

• Analyze market trends, consumer behavior, and sales performance data.
• Generate insights and recommendations to support decision-making.
• Monitor competitive activity and identify opportunities for growth.
• Develop reports and presentations for internal stakeholders.

Customer & Channel Development

• Support the creation of customer-focused business plans.
• Collaborate with commercial teams to optimize channel performance.
• Develop recommendations to improve execution and customer engagement.
• Assist in the development of promotional and commercial initiatives.

Cross-Functional Collaboration

• Partner with Sales, Marketing, Supply Chain, and Finance teams to support business objectives.
• Manage and coordinate projects related to commercial performance and business growth.
• Ensure effective communication and alignment across key stakeholders.
• Support the successful implementation of strategic initiatives.

Requirements

• Bachelor's degree or equivalent professional experience.
• 5+ years of experience in FMCG, consumer goods, retail, or a related commercial environment.
• Experience in sales strategy, category management, commercial planning, or business development.
• Strong analytical skills with the ability to translate data into actionable recommendations.
• Experience working cross-functionally within a matrix organization.
• Advanced proficiency in Microsoft Excel and PowerPoint.
• Excellent communication and presentation skills.
• Business-level Japanese and professional English communication skills.

Preferred Qualifications

• Experience within a multinational FMCG company.
• Background in trade marketing, commercial excellence, business planning, or category management.
• Experience working with major retail customers and distribution partners.
• Familiarity with sales forecasting, pricing, promotional planning, or revenue growth management.
• Experience managing projects involving multiple stakeholders.