Briggs & Stratton Japan Co., Ltd.

Established in 2004, Briggs & Stratton Japan K.K. is the Japanese subsidiary of Briggs & Stratton, LLC, the world's largest producer of small engines, founded in 1908 in Milwaukee, Wisconsin, USA. With the solid foundation of our parent company, which has been powering the world for over a century, we are responsible for the supply, sales, and high-quality after-sales service of our products in the Japanese market.

The core of our business is our world-class portfolio of gasoline engines. Our commercial engine brand, VANGUARD, is especially renowned for its exceptional durability, reliability, and superior performance, earning immense trust as the power source for professional-grade equipment used in demanding environments such as agricultural, construction, and industrial machinery. Our engine technology, cultivated through years of experience, consistently leads the industry and continues to meet the diverse needs of our customers.

In response to the growing global environmental awareness and the trend toward electrification, we are actively engaged in the development and provision of lithium-ion battery packs and electric power systems, applying the technological expertise we have cultivated in engine manufacturing. This strategic shift allows us to evolve beyond the traditional confines of being an engine company into a comprehensive "power provider" that can offer optimal solutions from both gasoline and electric perspectives.

Furthermore, our business extends beyond the supply of individual engines. We also handle a wide range of engine-powered products, including lawnmowers, snow blowers, generators, and pressure washers, supporting people's work in various settings, from private homes to professional job sites.

At Briggs & Stratton Japan, our mission is to deliver cutting-edge global technology and products tailored to the individual needs of our Japanese customers. We are committed to contributing to the development of Japan's industries and society by continuing to provide innovative power solutions. As a key player in a global network spanning over 100 countries, we leverage international expertise to deliver localized support and drive progress in the Japanese market.