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Job ID : 1606823 Date Updated : August 6th, 2026
Birkenstock Japan株式会社での募集です。 ビジュアルマーチャン…

RETAIL Visual Merchandising Manager

Hiring Company Birkenstock Japan株式会社
Location Tokyo - 23 Wards
Job Type Permanent Full-time
Salary 5 million yen ~ Negotiable, based on experience

Job Description

【求人No NJB2398965】
Purpose and objectives of the job:
・ The Visual Merchandising Manager is responsible for defining implementing and overseeing the visual merchandising strategy across all retail locations to ensure brand consistency strong visual impact and commercial performance.
・ The role bridges brand direction and local execution leading VMD initiatives that enhance customer experience and drive sales growth.

Tasks and responsibilities:
VMD
Visual Merchandising Strategy Leadership
・ Develop and execute seasonal visual merchandising strategies in alignment with regional brand guidelines.
・ Translate brand vision storytelling and commercial priorities into effective in store visual execution.
・ Act as the key point of contact on VMD related topics for local regional and lobal teams.

Store Window Visual Merchandising
・ Oversee in store visual merchandising including floor layouts product flow and zoning.
・ Define and manage window display concepts in line with seasonal campaigns and brand initiatives.
・ Ensure visual consistency excellence and performance across all stores.
・ Supervise window installations including compliance with department store regulations and safety standards.

Seasonal Planning Execution
・ Plan and manage seasonal VMD calendars including product launches campaigns and store updates in close alignment with Marketing and Merchandising leads.
・ Identify key products and focus SKUs ensuring optimal visual exposure storytelling and performance.
・ Adapt guidelines to each market needs while maintaining brand integrity.
・ Coordinate VMD execution for new store openings renovations and pop up stores.

Commercial Performance Analysis
・ Analyze sales performance in relation to visual and product merchandising execution
・ Monitor sell through of key displays and product flows in shelves and store zones.
・ Identify opportunities for improvement and implement data driven product display solutions.
・ Work closely with Merchandising Marketing and Retail teams to align visual priorities with sales objectives.

Cross Functional Collaboration
・ Collaborate with Merchandising Marketing Retail Operations and Training teams.
・ Provide clear VMD guidelines tools and training to store teams.
・ Partner with Store Managers to ensure ongoing visual maintenance and execution.
・ Prepare and deliver VMD reports including visual documentation and performance feedback to HQ.

Budget Resource Management
・ Manage VMD budgets including props fixtures and installation costs.
・ Optimize resource allocation to maximize visual impact and cost efficiency.
・ Oversee external vendors and contractors when required.

General Requirements

Minimum Experience Level No experience
Career Level Mid Career
Minimum English Level Business Level
Minimum Japanese Level Native
Minimum Education Level Bachelor's Degree
Visa Status Permission to work in Japan required

Required Skills

Qualifications:
Required
・ Education ・ bachelor’s degree in Retail Business Management or related field is preferred.
・ Minimum 4 years of experience in Visual Merchandising with experience in managerial or leadership roles
・ Strong understanding of Shoes or fashion retail environments
・ Proven ability to translate brand identity into compelling visual storytelling
・ Strong analytical skills with the ability to connect visual execution to commercial performance
・ Excellent communication and leadership skills
・ Proficiency in Microsoft Office (Excel PowerPoint)
・ Willingness to travel and work on site at retail locations
Preferred
・ Experience working with global or regional HQ teams
・ Department stores outlets: multi store retail experience
・ Fluency in English; additional languages are a plus

Job Location

  • Tokyo - 23 Wards

Work Conditions

Job Type Permanent Full-time
Salary 5 million yen ~ Negotiable, based on experience
Work Hours 09:00 ~ 18:00
Holidays 【有給休暇】有給休暇は入社時から付与されます 入社7ヶ月目には最低10日以上 【休日】完全週休二日制 土 日 祝日 GW 夏季…
Industry Apparel, Fashion

Job Category

Company Details

Company Type International Company