PR/097104 | APAC Marketing Manager

Job Title: APAC Marketing Manager

Location: Singapore

About Us:

The company is a leading healthcare provider dedicated to innovation and excellence. They are seeking a strategic and driven Regional Marketing Manager to develop and execute the regional product marketing strategy for the assigned portfolios within the APAC region.

Key Responsibilities:

• Develop and implement comprehensive regional marketing mix strategies aligned with global and regional goals.

• Develop and implement high-impact value propositions that solve specific clinical "pain points," moving beyond technical specifications to quantifiable clinical outcomes.

• Bridge the gap between product features and clinical benefits by training regional teams on solution selling strategies, equipping them to engage effectively with both clinicians and hospital administrators.

• Conduct deep-dive competitive analysis and market segmentation across diverse APAC markets to identify new growth opportunities.

Qualifications:

• Proven experience in product marketing and management within the healthcare industry, preferably in the APAC region.

• Deep understanding of acute care workflows and the nuances of the Labor & Delivery environment

• Proven ability to drive value-based solutions and translate clinical needs into market strategies.

• Experience with stakeholder management, lobbying, and influencing regional/country guidelines.

• Strong analytical skills to conduct competitive analysis and identify market opportunities.