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Job ID : 1551744 Date Updated : July 11th, 2025
Trade Marketing Lead - Wine Group

Trade Marketing Lead - Global Wine Group

Location Tokyo - 23 Wards
Job Type Permanent Full-time
Salary Negotiable, based on experience

Job Description

Take the lead in executing trade marketing activities for a premium wine portfolio in Japan. Work cross-functionally with sales and brand teams to deliver high-impact campaigns.

Client Details

This global wine group has a proud legacy and a diverse portfolio of award-winning, globally loved wine brands. With a strong presence across Asia, they're focused on growth in Japan through high-quality marketing, innovation, and local customer engagement. The company values collaboration, creativity, and empowering teams to make an impact in-market.

Description

  • Develop and lead trade marketing strategy across retail and out-of-home channels
  • Collaborate with sales and brand teams to plan and execute customer campaigns
  • Localize ATL/BTL activity with the support of external agencies
  • Build and deliver customer presentations to support innovation and new launches
  • Lead trade promotions, tastings, events, and press activities
  • Monitor execution in store and ensure compliance and effectiveness
  • Provide insights and recommendations based on category trends and competitor activity
  • Manage POS materials, local promoter teams, and campaign budgets
  • Track pricing, distribution, and performance in the market

Job Offer

  • Strategic ownership of trade marketing in Japan
  • Work with prestigious global wine brands
  • Collaborate with international teams and creative agencies
  • Opportunity to lead impactful activations in a growing market
  • Competitive compensation package
  • Flexible and supportive team culture

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Yuliia Chentukova at +81368328662.

General Requirements

Minimum Experience Level No experience
Career Level Executive
Minimum English Level Fluent
Minimum Japanese Level Fluent
Minimum Education Level Bachelor's Degree
Visa Status Permission to work in Japan required

Required Skills

  • Trade marketing experience in the beverage, FMCG or retail space
  • Strong communication in Japanese and English (verbal & written)
  • Excellent collaboration and project coordination skills
  • Commercial mindset with the ability to translate insights into action
  • Comfortable working cross-functionally and managing agency partners
  • Interest or background in the wine or liquor industry preferred

Job Location

  • Tokyo - 23 Wards

Work Conditions

Job Type Permanent Full-time
Salary Negotiable, based on experience
Industry Other

Job Category

  • Marketing and Product Development > Sales Promotion, Marketing Planning