PR/117643 | Assistant Brand Manager

Position:   Assistant Brand Manager

Salary:       45,000 – 60,000THB +/- (Negotiable)

Location:   Asok, Bangkok

Our client is provide people of all ages, from baby to the elderly, with products to gently support their minds and bodies to free them from burdens and allow them to fulfill their dreams.

Position:

Responsibilities:

• Developed and launched NPD and product renewals for our products, aligning offerings with target consumer needs through in-depth research and data-driven insights.

• Designed and executed marketing activities across online and offline channels, effectively increasing brand visibility and consumer engagement.

• Led cross-functional teams to deliver product developments and marketing campaigns, ensuring alignment with brand strategy and overall business objectives.

• Collaborated with customer to develop NPD launches, renewal products, and marketing materials.

• Analyzed consumer data using tools like Nielsen, focus groups, and penetration research (SPSS program) to assess market performance and generate actionable insights, driving continuous optimization of marketing strategies 

Qualifications:

• 2-3 years experience in Marketing or Trade Marketing in FMCG Industry would be advantage.
• Good English skill is a must.
• Logical thinking, energetic.