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Job ID : 1456283 Date Updated : April 26th, 2024
スイスの人気時計ブランド SwatchⓇ

E-commerce Manager/Assistant Manager

Hiring Company The Swatch Group (Japan) KK
Location Tokyo - 23 Wards, Chuo-ku
Job Type Permanent Full-time
Salary Negotiable, based on experience

Work Style

Flex Time

Job Description

POSITON AND RESPONSABILITIES
 Guarantee Longines online success, balancing branding & visibility, and online share/sales.
 Provide best online experience through story telling & quality service
 Become #1 profit driver of the brand business.

1) BRAND.COM & EC
• Take ownership of all local online stores business & operations
• Develop & execute local E-Commerce strategy based on defined sales targets aligned with global
E-commerce strategy & execution plans.
• Plan and promote EC site to increase traffic and conversions, in collaboration with the marketing
team as well as HQ EC team.
• Continuously plan, achieve, and analyze all sales/marketing related KPIs for EC required to achieve
local & global objectives; which includes forecasting, inventory monitoring,
• Plan and increase conversion, ensuring to reduce any cart-drop or missed opportunities
• Follow-up on orders to ensure safe transactions & delivery and 100% customer satisfaction in
coordination with Logistics team and Finance team.
• Monitor and optimize gateway to ensure to provide safe shopping site for all parties.
• Monitor competitors market activities and propose plans that will enable the brand to stay ahead
of the game.
• Develop knowledge and work with vendor platforms such as Rakuten

2) WEBSITE MANAGEMENT
• Co-work with HQ to manage/adapt the Brand website to meet Japan consumers’ expectations and
provide the best experiences possible
• Improve the usability, practicality, content and conversion rate.
• Design and develop contents/banners/any other adaptation required materials within brand
guideline and co-work with HQ for deployment
• Increase web traffic through paid & organic ad, co-working with digital marketing manager. Provide
assistance to analyze and optimize campaigns that will deliver ROAS maximization
• Co-develop online site that best provides local consumer need of info/knowledge, and become the
first source of information as well as purchase destination.
• Identify and implement new ways to engage & grow our target audience.

3) 3rd Party EC
• Co-work with WS Reps to provide support to increase sales & online share on 3rd party EC platform
• Provide inputs/support to increase brand visibility and desirability by collaborating with 3rd party EC team
• Co-work with WS Reps to develop rolling promotion plans, monitory executions, and analyze
results on monthly basis
• Monitor competitors market place activities and provide plans that will enable the brand to stay ahead of the game

4) CRM PROGRAM
• Develop, nurture, and maintain LONGINES customer database.
• Develop suitable CRM program for Japan with the support of Marketing Manager/Brand Director.
• Plan & manage effective CRM program to recruit/retain LONGINES customers and increase CLTV.
• Compile and analyze CRM related database and share insights to relevant parties in timely
manner
• Plan and develop with the support of HQ to send out eDM to listed customers
• Any other duties and projects related to CRM assigned by the management/HQ.
 

<雇用形態>
正社員(試用期間3 か月。その間の給与・待遇に変わりはありません。)

<給与>
年俸制(12 分割にて毎月支給)
*前職年収をもとに経験・能力により決定いたします。
*個人業績に基づくパフォーマンスボーナスの支給有り。
残業代:支給対象外

<勤務地>
東京都中央区銀座7-9-18 ニコラス・G・ハイエック センター

<勤務時間>
7時間30 分(フレックスタイム制。コアタイム11:00 - 15:00)
休憩時間:60 分(12:30 - 13:30)

<休日休暇>
完全週休2 日制(土・日・祝日)※2020 年度年間休日124 日
夏季休暇3 日(6月~9 月の間に連続して取得)、年末年始休暇(12 月30 日~1 月3日)、
慶弔休暇、療養休暇(最大20 日)
有給休暇:入社日に最大15 日(入社月により日数は異なります。)

<手当/福利厚生>
・通勤費:会社が認める合理的・経済的な経路に基づく6か月通勤定期代
・各種社会保険完備(健康保険、厚生年金保険、 雇用保険、 労災保険)
・確定拠出年金制度(退職金制度)
・長期障害所得補償保険(GLTD) 、海外旅行傷害保険(海外出張時に付保)
・自己啓発支援制度 (語学、e-learning、通信教育、資格取得奨励金)
・社員割引販売制度

General Requirements

Minimum Experience Level Over 3 years
Career Level Mid Career
Minimum English Level Business Level
Minimum Japanese Level Native
Minimum Education Level Bachelor's Degree
Visa Status Permission to work in Japan required

Required Skills

Key Competencies
• Strategic planning skills with clear goal oriented mindset
• Organizational skills to work effectively in cross functional setup and develop collaborative working
environment with local team and HQ.
• Driving skills and strong ownership/passion to deliver with creativity
• Adaptability and flexibility to cope with fast moving projects and customer requirements
• Self-starter, optimistic & enthusiastic
• Friendly and open minded

Skills Needed
• Ability to employ tactics and strategies to drive E-commerce revenue through website optimization,
email marketing, search engine/pay-per-click campaigns & social media advertising. Prior e-tail
marketing experience is required.
• Comfortable with all digital tools and platforms; Google analytics or equivalent
• Basic knowledge of HTML / CSS/ Flash / Magento
• Creation skill using Image editing application such as Adobe Illustrator, Photoshop, INDesign
• SNS & Curation Media experience
• Business English (Direct Communication with HQ is mandatory)
• Working Experience in Luxury brand

<選考プロセス>​​​​​​
※書類選考から内定まで1~2 週間程度を目安に実施
書類選考 → 1 次面接 → 2 次面接 → 最終面接 → 適性検査 ⇒ 内定
人事 事業本部長 HQ Web 受検15 分

Job Location

  • Tokyo - 23 Wards, Chuo-ku
  • Ginza Line, Ginza Station

Work Conditions

Job Type Permanent Full-time
Salary Negotiable, based on experience
Work Hours 7時間30 分(フレックスタイム制。コアタイム11:00 - 15:00) 休憩時間:60 分(12:30 - 13:30)
Holidays 完全週休2 日制(土・日・祝日)※2020 年度年間休日124 日
Industry Apparel, Fashion

Job Category

  • Marketing and Product Development > Web, Digital Marketing
  • Marketing and Product Development > Brand, Product Management
  • Creative and Design > Website Operation, Contents Planning
  • Creative and Design > Web Producer, Web Director