|GroupM Japan K.K.
|Tokyo - 23 Wards, Shibuya-ku
|4 million yen ~ 10 million yen
Media Futures Group (MFG) is a part of EssenceMediacom, the largest agency within GroupM with 10,000 employees in 125 offices, handling close to $25bn in billings. The merger brings together the data and performance driven digital DNA of Essence with the multi-channel might of Mediacom, and MFG is its Google-focused unit, while EM clients include Coke, Airbnb, Mars, Flipkart, NBCUniversal, L'Oréal and Financial Times.
About the role
Creative Futures is at the core of both Google and MFG and the Experience team is a digital creative shop dedicated to Google in APAC. This workstream adds a layer of digital innovation to high priority campaigns in the region (focused in Japan, Australia and India, amongst others), and supercharged with data and tech powered creative work.
As a Senior Project Manager, you will be reporting to the Client Services Lead and work very closely with our Senior PM and Producer. Your job, in essence, is to:
You will be responsible for delivering a wide variety of digital creative assets, optimized for their respective channels (e.g. desktop, tablet, mobile, digital out-of-home, social or video).
Your principal responsibility is flawless delivery. Turning concepts into reality. That means coordinating the team to produce a realistic cost estimate and project plan, formulating the specifications of the project - from scope of work through to functional specifications and beyond, managing the process and then managing creatives, designers and our vendors to ensure the end product is built to spec and on time. You will work across clients and partners in our offices in multiple locations, as well as tech and production vendors for execution.
Of course this means being cool, calm and collected in the face of tight deadlines! And ensuring your Creative Futures team is on track to deliver. An understanding of digital media, digital creative, media measurement and the fundamentals of audience, KPIs and creative platforms and formats is important to the role, as is being meticulous with the details and professionalism across all client and internal communication.
Some of the things we’d like you to do:
A self starter: You can hit the ground running and with guidance you can pick up projects quickly. You have the motivation and focus to see things through and you are proactive.
Highly organised: You can coordinate efforts to ensure the team stays on top of all project deliverables, controlling delivery of a number of client projects across a variety of different channels. You always know the current state of a project is and what needs to happen next.
Problem solver: You can develop solutions to any number of challenges that might come your way and will frequently proactively put solutions in place to mitigate risks.
Strong communicator: You have an ability to collaborate with and motivate internal teams to deliver to client objectives & projects, and track multiple conversations across different projects - with people in different markets. You will be liaising with clients on delivery, therefore a composed and positive style of communication is desired.
Technical understanding and digital campaign experience: Since this role sits within an creative innovation team, sometimes you will be producing things that have not been done before - have a good understanding of related technologies as a base (e.g. ad serving, HTML, CSS), campaign production in digital channels, and a relentless desire to understand more and make things happen.
Documentation skills: You are comfortable producing and maintaining core project documents, including briefs, plans and test scripts.
Financial rigour: Meet financial objectives by accurately tracking income to date and forecasting requirements and budgets left on projects. You’ll be accountable for ensuring timely and accurate reporting and scoping for all projects.
Exceptional attention to detail: You have a deep sense of ownership of and commitment to curate your projects. You can spot when something isn’t right and get it sorted unprompted.
Project planning: Create and deliver project work plans as well as oversee plans made by the team. Multi-task, trouble-shoot, revise as appropriate to meet changing needs and dynamics.
Oversee the day-to-day operational aspects of campaigns: Ensures project documents are complete, current, and appropriately stored. Work with the team to define and document questions, liaise with clients to get new requirements and explain feasibility.
Production: Work with and manage tech vendors for production of innovation creative.
Quality Assurance: Ensure highest standards of quality, reviewing work and managing feedback and amends with the client and team.
A mind for Media, a heart for Creative: Instinctively know a powerful creative idea or partnership opportunity, but also be analytical in how it will deliver on campaign metrics. Able to put together a Post Campaign Analysis for our team’s work.
|Minimum Experience Level
|Over 6 years
|Minimum English Level
|Minimum Japanese Level
|Minimum Education Level
|Permission to work in Japan required
A bit about yourself:
Best things about the job:
GroupM’s newest and largest agency – delivers marketing breakthroughs for their clients. Disrupting the old models across media, creative, innovation and analytics, the agency has been built to find new opportunities for brands and deliver truly integrated media solutions.
Composed of 10,000 people across 120 offices globally EssenceMediacom combines Essence’s performance, data, analytics and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise.
The agency includes an enviable global client roster, which includes adidas, Bayer, Dell, Google, Mars, NBCUniversal, PlayStation, Procter & Gamble, The Coca-Cola Company and Uber, and will be responsible for more than $21bn in global media billings.
EssenceMediacom Creative Futures works at the intersection of data and technology, media and creative to drive relevance from brands. Not disruptive or annoying, we strive to reshape how brands connect with consumers by creating advertising that is relevant and useful to the end user. Our data-driven and insight-led approach truly delivers on the promise of 'right moment, right message’.
Visit essencemediacom.com for more information and follow us on Twitter at @essenceglobal.
Japan is both the world’s third-largest media market and third-largest e-commerce market. As one of the first markets to develop a full mobile e-commerce ecosystem circa 2001 to 2002, Japanese digital consumers are experienced and discerning; digital marketing campaigns are sophisticated, multi-layered labor of love. While growth is lower in this mature market, e-commerce is projected to increase by 12% in 2016, 11% in 2017 – emerging technologies are driving substantial growth. Programmatic spend across all devices has seen a 156% increase between 2012 and now, with mobile Programmatic spend expected to grow 174% between now and 2017. If you want to excel in a mature, refined media advertising atmosphere and reach savvy consumers with equally-savvy media plans, Japan is the place to be.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
|4 million yen ~ 10 million yen
|Bonuses paid on top of indicated salary.