PR/110232 | Assistant Manager – Marketing {Gurgaon}

＜DUTIES AND RESPONSIBILITIES＞

• Execute brand awareness, acquisition, and re engagement initiatives which drive the growth of Onitsuka Tiger India offline & online business.

• Support in developing a robust annual marketing strategy for Onitsuka Tiger India, assessing overall product marketing plans and aligning priorities against the overall business calendar and goals. 

• Execute and maintain an action-oriented, easy to understand, monthly marketing performance report for offline & online. 

• Support in executing an impactful 360-degree marketing plan across traditional and digital platform. Analyse and drive media performance across all mediums.

• Manage media & digital agency relationship to drive KPIs and optimise media spend and performance.

• Manage customer database including ongoing maintenance and regular database updates for better customer insight.

• Support in conceptualising, managing and executing key events in cooperation with store network & key organisational functions to create brand awareness and maximise commercial success. 

• Execute seasonal GTM in alignment with Onitsuka Tiger standards and relevant team members. 

• Collaborate cross-functionally with critical stakeholders including Retails Sales & Operations Manager, Product & Merchandising Manager, Visual Merchandising and Finance.   

＜REQUIRED SKILLS & EXPERIENCE＞

• Bachelor's degree with minimum 5-6 years of relevant professional marketing experience. Advanced degree preferred. 

• Experience in international brand marketing, fashion or luxury is preferred. 

• Ability to multi-tasks projects, anticipate issues and provide creative solutions.

• In tune with Onitsuka Tiger and with the brand style 

• Proven strategic, operational and leadership abilities with demonstrated significant impact to the business results.

• Must be flexible and have the ability to effectively prioritize multiple tasks in a fast-paced environment

• Proficient computer skills: Microsoft Suite (Word, Excel, Outlook, PowerPoint)