PR/118052 | Sales Manager - Food (MT & HORECA)

Responsibilities

• Develop and execute divisional sales plans aligned with company goals.
• Analyze market trends and set clear targets and KPIs.
• Lead and coach the sales team. Conduct performance reviews and training to drive results.
• Build strong relationships with key clients. Resolve issues and collaborate with internal teams to meet customer needs.
• Monitor sales performance, ensure market coverage, and manage pricing and promotions.
• Work with production, logistics, and QA to ensure product availability and service quality.
• Prepare sales reports and track key metrics including revenue, margin, and market share.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field.
• Minimum 6 years of sales experience with 3+ years in a managerial role in FMCG or food industry.
• Proven success in leading sales teams and achieving targets.
• Strong knowledge of food industry and B2B/B2C sales.
• Excellent communication skill in both Thai and English.
• Skilled in leadership, negotiation, and communication.
• Proficient in CRM tools and Microsoft Office.