Brand Associate (Content Focus) - FMCG

Lead content-driven brand campaigns for a top-tier beauty haircare brand. You'll co-own brand planning, with a strong focus on digital, social, and e-commerce channels.

Client Details

This global FMCG leader is behind some of the most iconic personal care brands in Japan and worldwide. With a strong focus on sustainability, flexibility, and DEI, they offer a modern, supportive environment where you can grow your career and contribute to high-impact brand work.

Description

• Co-lead digital and social-first marketing strategy for the haircare brand
• Execute brand plans across touchpoints, with strong content and media integration
• Manage creative and digital agencies, ensuring alignment with brand vision
• Drive brand growth through e-commerce, influencer, and PR initiatives
• Monitor brand budget and ensure accurate forecasting
• Collaborate with cross-functional teams and global stakeholders

Job Offer

• Bonus paid 3x annually
• Fully flexible working hours (within 5:00-22:00 on weekdays)
• WFA (Work From Anywhere) policy
• Extensive holidays: 123+ days off annually
• Pension schemes, insurance, and commuting allowance
• Discounts on company products + stock purchase plan
• Career break program and flexible work options for parenting
• Side jobs allowed

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Yuliia Chentukova at +81368328662.

• Background in brand marketing, especially in consumer goods or lifestyle categories
• Confident working with social-first and digital campaigns
• Understands beauty trends, visual storytelling, and brand building
• Comfortable working with agency partners and internal teams
• Strong communication skills in Japanese (business-level or above) and English
• Able to manage budgets and make decisions based on data insights