Marketing Director

Marketing Director ? Japan

Lead the overall marketing function for a world-renowned premium musical instrument and lifestyle brand, driving brand growth, consumer engagement, and product marketing across Japan. This role oversees Digital Marketing, Creative, Artist Marketing, Events, PR, Advertising, and Trade Marketing while leading an integrated marketing team and partnering closely with regional and global stakeholders.

Key Responsibilities:
-Lead and develop a high-performing marketing team across multiple disciplines.
-Drive annual marketing strategy, campaign planning, product launches, and brand activations.
-Develop consumer insights and market intelligence to strengthen brand positioning and growth.
-Manage marketing budgets, KPIs, ROI analysis, reporting, and performance dashboards.
-Partner with Sales, Product, and Operations teams to deliver integrated business objectives.
-Manage agencies, media partners, artists, influencers, vendors, and external stakeholders.
-Oversee digital, social media, PR, events, advertising, and trade marketing execution.
-Establish marketing governance, planning frameworks, and best practices to improve effectiveness and efficiency.

Employee Benefits:
Compulsory Benefits (Health Insurance, National Pension, Employment Insurance, Accident Insurance)

-Bachelor's degree required; Master's degree preferred.
-(7-10+) years of marketing leadership experience within a consumer-facing brand or agency.
-Proven success in brand campaigns, product launches, PR, digital marketing, events, and communications.
-Strong experience in consumer insights, brand strategy, and integrated marketing planning.
-Experience managing agencies, vendors, and cross-functional stakeholders.
-Strong analytical, budgeting, project management, and reporting skills.
-Proven people management, coaching, and team leadership experience.
-Experience in artist relations/artist management is a plus.
-Fluent Japanese and business-level English required.