Senior PR Manager | Media Relations シニアPRマネージャー メディアリレーションズ

Senior PR Manager | Media Relations シニアPRマネージャー メディアリレーションズ


Our client, a company in the food and beverage sector focusing on online food delivery and e-commerce, is seeking a Senior PR Manager to enhance brand visibility across Japan's media landscape. This role offers the opportunity to lead proactive media engagement and execute modern digital PR tactics, ensuring the brand is recognized as a vital part of Japan's local infrastructure.


Key Responsibilities:


- Lead proactive media engagement with major dailies and trade press
- Customize global messaging into culturally resonant Japanese narratives
- Develop high-quality Japanese press kits for broadcast media
- Manage execution of press conferences and media meetings
- Oversee daily media clipping and sentiment analysis
- Draft immediate official statements for media during crises
- Build and sustain relationships with influential media personnel
- Work cross-functionally to develop stories around the brand ecosystem


Qualifications:


- 10+ years PR experience in Japanese market
- Proven success in organizing large-scale press conferences in Japan
- Strong business English proficiency
- Ability to write press releases and company overviews
- Experience with Japanese media relations and engagement
- Familiarity with digital PR tactics
- Experience in crisis communication and media monitoring
- Knowledge of Japanese cultural nuances in communication