Online Traffic and Analytics Manager/オンライントラフィック&アナリティクスマネージャー - 623320

Online Traffic and Analytics Manager/オンライントラフィック&アナリティクスマネージャー

【600万円ー850万円】Digital Analytics Manager

募集職種

人材紹介会社
ロバート・ウォルターズ・ジャパン株式会社
採用企業名
A multinational luxury goods organization  
求人ID
623320  
勤務形態
正社員  
勤務地
東京都 23区
給与
600万円 ~ 850万円
勤務時間
Please inquire
更新日
2016年09月14日 08:57

応募必要条件

キャリアレベル
中途経験者レベル  
英語レベル
ビジネス会話レベル  
日本語レベル
ネイティブ  
最終学歴
大学卒: 学士号  
現在のビザ
日本での就労許可が必要です  

募集要項

A leading luxury fashion icon is seeking a skilled digital marketing professional with knowledge of SEM, SEO, display advertising and a wide range of digital marketing strategies to join them as the Online Traffic and Analytics Manager. In this exciting position, you will develop an online traffic plan and various digital marketing campaigns.

Responsibilities:

  • Develop a yearly online traffic forecast and revenue projections based on online marketing assumptions for the Japan business
  • Track actual vs. forecast on a daily, weekly and monthly basis; track KPIs, cost and ROI by marketing channel
  • Review SEM campaigns and identify opportunities to improve ROI; optimize keywords, ad copy, test landing page in a timely manner to support key merchandising/marketing/eCommerce strategy
  • Prioritize SEO enhancements to the site based on level of effort and impact to revenue; work with the IT as necessary on the improvements; assess optimization between free search and paid search
  • Report as necessary to executive management regarding online traffic KPIs and trends

Requirements:

  • 2+ years' online traffic marketing in an eCommerce retailer with deep channel experience - SEM, SEO, affiliates, display, email plus experience in retargeting and social marketing
  • Creative, problem solving mentality
  • Excellent written, verbal and presentation skills; ability to effectively communication rationale to senior management
  • Native level Japanese; excellent written and verbal English (TOEIC 800+)

会社概要

A multinational luxury goods organization, this company has over five decades of experience providing a range of high end products to customers across the world. With a global network of tens of thousands of employees spanning countries on all corners of the globe, this organization continues to be a significant name in the industry.

Keywords:

ブランド品, デジタルマーケティング, Eコマース, SEO, SEM, 分析

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