Marketing Manager (Online & Branding) - 608570

Marketing Manager (Online & Branding)

Global Company with Cool Product!

募集職種

人材紹介会社
Wahl & Case K.K. 株式会社
求人ID
608570  
勤務形態
正社員  
勤務地
東京都 23区
給与
650万円 ~ 1000万円
更新日
2016年09月23日 10:49

応募必要条件

職務経験
3年以上  
キャリアレベル
中途経験者レベル  
英語レベル
流暢  
日本語レベル
ネイティブ  
最終学歴
大学卒: 学士号  
現在のビザ
日本での就労許可が必要です  

募集要項

JOB PURPOSE

My client's marketing team is looking for an exceptional Marketing manager to support the delivery of cross platform integrated marketing campaigns. Reporting to the Marketing Director , you'll manage the day-to-day relationships with our agency partners to deliver campaigns that drive business success on time and within budget. While efficient coordination with internal members is required to optimize marketing initiatives, external advertisement agency management skill is also required. This position will also benefit from a wider exposure to a brand building and cross media marketing techniques.

JOB DESCRIPTION

Based in Tokyo, you'll:

  • Plan and execute marketing merchandising and seasonal campaigns by working closely with central merchandising team and cross marketing channels to maximize transactions.
  • Plan and execute brand campaign by streamlining value proposition , target customersand differentiation from competitors.
  • Develop and implement appropriate campaign ROI tracking methods for both merchandising and brand campaign, working with analytics team.
  • Develop brand communication and work closely with a product team to improve brand perception, customer experience and conversion.
  • Manage online advertisement by managing ad agency to optimize campaigns and improve efficiency constantly.
  • Support offline advertisement media planning and execution and gauge its ROI by working closely with analytical team.
  • Create out of box thinking initiative to further increase brand awareness by working with agencies to be implemented both online and offline such as viral movie and off site event .
  • Develop co-promotion with other big and related brands to further improve brand awareness ,and increase new customers
  • Drive repeat and new customer acquisition by leveraging loyalty program.
  • Complete industry and customer research by selecting the right tools/ vendor and creating concise and consistent reporting and insight for internal stakeholders.
  • Recommend technology and other improvements to develop our customer value proposition, and conduct test marketing and research to support these e.g. mobile solutions' new product offerings etc.

 

スキル・資格

REQUIREMENTS

  • Must be passionate about marketing and ambitious to develop new initiatives.
  • Must have proven experience delivering successful cross platform, integrated marketing campaigns, and experience managing media, creative and PR agencies.
  • Minimum 4 years experience in an online marketing background.
  • FMCG brand marketing a must-have.
  • Must have creative and analytical mindset.
  • Must have research experience and have strong analytical skills.
  • Strong communication skills & solid writing ability.
  • Fluency in English and Japan is required at business conversation level.
  • Self motivated with a high degree of intellectual curiosity and a drive for continuous improvement.
  • Proven ability to develop strong collaborative working relationships.
  • Ability to enjoy a fun team while balancing quality productivity.

会社概要

About Wahl & Case

Wahl & Case has disrupted the recruitment industry in Japan by setting a new standard for service. We’re continuing to innovate as we expand together with our clients worldwide.

 

Employers

Wahl & Case helps the world’s most innovative firms attract people who want to change the world. Our award-winning team can help you hire in Tokyo, San Francisco, and beyond.

 

Job Seekers

Work should be engaging, exciting, and world changing. We advise managers and executives on assignments in Tokyo, San Francisco, and other centers of innovation.

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