Growth Marketing Manager

We are seeking a dynamic marketing professional to lead and execute end-to-end campaigns and events in Japan, with a strong focus on driving marketing-qualified leads (MQLs) and generating business opportunities. This role requires a high degree of autonomy, managing multiple projects and priorities with minimal supervision.

The Marketing Manager will develop and implement creative strategies that resonate with local audiences while aligning with global objectives and supporting sales revenue targets. Collaboration with sales teams will be essential to refine targeting, segmentation, and messaging that fuel pipeline growth.

Key responsibilities include managing vendor and event organizer relationships, overseeing venue sourcing, branded merchandise, and collateral production. The role also involves partnering with APAC and global teams to support strategic initiatives and share best practices, as well as localizing global content and communications for Japanese audiences across media outreach and digital channels.

The successful candidate will track and report on campaign performance, providing actionable insights and recommendations for optimization. Additionally, they will manage the regional marketing budget, ensuring efficient allocation of resources to maximize impact.

Employee Benefits:
Social health insurance
Pension
Annual leave

- Minimum 7?10 years of experience in marketing, events, or project management
- Strong understanding of both traditional and digital marketing channels
- Proficiency in CRM systems (preferably Salesforce) and marketing automation tools
- Solid grasp of demand generation, lead scoring, and campaign analytics
- Excellent project management skills with a track record of delivering results within a budget
- Analytical mindset with attention to detail and process orientation
- Efficient in AI marketing tools
- Digital fluency in Microsoft Office, Google platforms, and design tools (Adobe Suite, Canva)
- Experience in B2B software, finance, or professional services marketing
- Strong communication and stakeholder management skills
- Highly autonomous, proactive, and resourceful
- Fluent in written and spoken English and Japanese; fluency in Chinese or Korean would be a plus
- This role requires occasional travel and may involve working after hours or on weekends to support events as needed