PR/159003 | Brand Manager

Company and Job Overview
Our client is a leading MNC in the food ingredients industry. As part of their business expansion, they are looking to hire an experienced sales candidate who is familiar with food ingredients/food manufacturing.

Job Responsibilities

• Develop and implement comprehensive marketing strategies to boost brand visibility and drive sales growth

• Conduct market research to identify consumer trends and growth opportunities

• Oversee the planning and execution of integrated marketing campaigns across digital, social media, and traditional platforms

• Manage the marketing budget efficiently to maximize ROI

• Collaborate with cross-functional teams, including Sales, New Business

• Development, and Scientific Affairs and Regulatory, to support RTM, product launches and promotions

• Strengthen and evolve brand identity to resonate with target consumers

• Leverage data analytics tools to understand consumer behavior, market trends, and campaign performance

• Create compelling brand stories and work with creative teams to develop impactful marketing materials and campaigns

Job Requirements

• Bachelor’s Degree in Marketing, Corporate Communications, Public Relations, Business Management, Advertising/Media or equivalent

• At least 6 years of relevant working with a proven track record in the FMCG sector

• Strong creative and strategic thinking skills

• Excellent communication, presentation, and writing abilities (English).

• Proficiency in digital marketing tools, CRM systems, and analytics platforms

• Effective stakeholder management and cross-functional collaboration skills.

• High commercial acumen and adaptability to fast-paced environments.

• Applicants should be Malaysian citizens or hold relevant residence status

Interested applicants, feel free to click APPLY NOW.
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