求人ID : 1153472 更新日 : 2021年05月05日

【NEW】ブランドマネージャー | Brand Manager

採用企業 世界有数のスピリッツ・ワイン企業|グローバルブランド
勤務地 東京都 23区
勤務形態 正社員
給与 800万円 ~ 1000万円

募集要項

グローバルブランドを擁する同社は、今年より大手FMCG企業にて社長を勤められていた方をトップに招き入れ、日本市場での更なる事業拡大を本格化させております。

 

現在、新設のポジション含め、複数オープニングがあり、優秀な方に対しては待遇及びポジションがフレキシブルに対応できる形でいらっしゃいます。

今回ご案内しているポジション以外にも、複数案件がございます為、一度お時間を頂けましたら、今後の同行含め、詳細についてご説明させて頂きます。

 

<職務概要>

Our Company

For nearly 150 years, the Company has enriched the experience of life by responsibly building fine quality beverage alcohol brands which are supported by over 4,700 employees and sold in more than 165 countries worldwide.

Asian business unit presents one of the largest opportunities for the Company globally and is expected to continue to be one of the most significant growth contributors to the company. Asian business is composed of 19 countries with 100+ employees distributed across offices in 10 key mega-cities. From a portfolio perspective, the Asia region is largely led by our flagship brands, presenting a large opportunity for our Super Premium portfolio of American Whiskeys and Single Malt Scotches.

Our Japan market is a key priority growth country, with very ambitious volume and value growth and will remain a strong focus from global leadership.

 

Meaningful work from day one

This position will be responsible for championing growth of our Super Premium portfolio including development and successful execution of all marketing programs. You will create brand enthusiasm and brand evangelism across Japan, aligning with Global & Regional stakeholders and assisting the Marketing Manager.

You will also work closely with the National Sales Planning Manager, Sales Planning teams and distribution partners to assure timely development and delivery of the needed materials. You will also manage the regular needs of the brand, such as track and reconcile brand spending, actively manage brand P&L’s, logistical/supply chain support.

 

What you will experience

Brand Strategy & Execution

  • Own the Super Premium Portfolio - from strategic planning through to execution and delivery of portfolio growth

  • Lead Strategic Brand Plan development in close association with Regional Marketing Director and Marketing Manager

  • Develop a close working relationship with global brand teams to align brand plans, long-term strategic direction and collaborate on building the required assets for the market

  • Develop and lead go to market campaigns & initiatives including but not limited to ATL, field experiential marketing / event activation activities, brand advocacy etc

  • Scope new product and portfolio diversification opportunities - size of prize, consumer trends/ rationale and business cases

  • Analysis on the range of brand financial metrics including brand expenses, volumetric and fiscal reporting and future projection forecasting

  • Partner closely with Distributor, Commercial Teams and Trade Marketing Specialist for effective channel & customer programs across Off Premise, On Premise and E-Commerce

  • Partner closely with Insights Analyst to track and measure key brand and business metrics with actionable outputs and reapplied learnings

  • Multiple agency and external supplier management - briefing, timelines, budget scope and appraisals

  • Work with all levels of field sales staff to ensure that marketing plans and tactics are appropriate for field based brand building activities

 

Financial Management

  • Manage brand P&L’s (including A&P tracking and reporting, discount and trading terms management)

  • Prepare sales forecasts and associated reporting

 

Capability & Culture Building

  • Foster an agile, growth mindset team culture

  • Be an advocate and ambassador for brand knowledge and best in class adoption

  • Elevate profile, exposure and understanding of Japan Super Premium opportunities amongst Global Brand Teams

  • Play an active role with Distributor Partners - educating, executing and reviewing performance review with Distributor Partners, Field Sales staff and Commercial Teams

応募必要条件

職務経験 6年以上
キャリアレベル 中途経験者レベル
英語レベル ビジネス会話レベル
日本語レベル ネイティブ
最終学歴 大学卒: 学士号
現在のビザ 日本での就労許可が必要です

スキル・資格

  • Strong experience (minimum 8 years) experience in a combination of consumer/trade marketing; FMCG/ Luxury/ related fields

  • Strong competency and experience with Digital Media & E-Commerce

  • Proven track record in building brands / portfolio(s) and project management

  • Strong financial interpretation skills at Brand or Market level (P&L)

  • Ability to synthesize and analyze insights and information from a range of sources and translate into commercial strategy and tactics at Brand and Market level

  • Demonstrated success in leading and coaching a team – prior leadership experience will be advantageous

  • Fluency in Japanese and English

勤務地

  • 東京都 23区

労働条件

勤務形態 正社員
給与 800万円 ~ 1000万円

採用企業情報

会社の種類 中小企業 (従業員300名以下) - 外資系企業
人材紹介企業情報

Evander Group

【NEW】ブランドマネージャー | Brand Manager - 1153472

会社説明

 

2019 - Recruitment International Awards - "Rising Star Award" 受賞

私たちエバンダーグループは、日本およびアジアを拠点とする多国籍企業向けに管理職専門のヘッドハンティングサービスならびに採用コンサルティングサービスを提供する目的で設立されました。

弊社はクライアント企業様の採用ニーズを正確に把握しスキルや経験のみならず、企業文化に至るまで徹底したマッチングを行うことで最も優秀な人材を紹介することに努めます。 一方、転職希望者には単なる求人案件の紹介にとどまらず、ご自身のスキルや経験を丁寧にお聞きした上でカウンセリングをさせていただき、ご経験や企業のカルチャーを考慮した案件のご紹介をさせていただきます。

クライアント企業様、候補者様両方に寄り添うことで双方のお客様にカスタマイズした戦略的採用マッチングを提供することにより組織力の強化と更なるビジネス発展のお手伝いをさせていたく目的でエバンダーグループは誕生いたしました。

これまで培った経験と高い洞察力をもとに、クライアント企業様、人材候補者様双方の可能性を最大限に引き出し、言語、文化を含めた、両者の架け橋となることをお約束いたします。