|採用企業||フィリップ モリス ジャパン株式会社|
|勤務地||東京都 23区, 千代田区|
Philip Morris International: Building a Smoke-Free Future
Philip Morris International (PMI) is leading a transformation in the tobacco industry to create a smoke-free future and ultimately replace cigarettes to the benefit of adults who would otherwise continue to smoke, society, the company and PMI’s shareholders. PMI is a leading international tobacco company engaged in the manufacture and sale of cigarettes, smoke-free products and associated electronic devices and accessories, and other nicotine containing products in markets outside the U.S.
PMI is building a future on a new category of smoke-free products that, while not risk-free, are a much better choice than continuing to smoke. Through multidisciplinary capabilities in product development, state-of-the-art facilities and scientific substantiation, PMI aims to ensure that its smoke-free products meet adult consumer preferences and rigorous regulatory requirements.
Be part of the biggest transformation in the history of our company.
Reporting to the Head of Digital Projects, the Manager of Digital Projects is responsible for the governance of Digital Projects a part of the Digital function in Philip Morris Japan. Acting as the main point of contact for all Digital Projects in PMJ with our Marketing and Consumer Programs teams to plan the deliverables of any digital project, then ensure the successful delivery of that project from start to end. Prioritization of our strategic objectives against the business KPIs. Responsible for the time and materials required for delivery of any project using internal or consultancy/partner resource.
A Digital Business partner to Marketing and Consumer Programs, responsible for the planning and implementation of all Digital Projects to ensure their successful delivery. The Manager of Digital Projects is a member of the Digital Management team, ensuring all Paid, Earned and Owned Media strategies, tactics, projects and programs developed by the Digital Activation department are optimally planned, implemented, deployed and optimized.
Facilitating all projects are delivered and coordinating activities across all Digital departments (Activation, Advertising, Experience and Loyalty). Responsible as the business interface and business owner for all projects between Digital and the IT function including IT Product Management, but also with Solutions Delivery, Platform Operation. Core responsibilities are to plan, design and ensure the delivery of innovative, impactful and successful digital communications programs across Paid, Owned and Earned Digital media, plus ensure reporting and optimization. Focus is delivery advertising, experiences and loyalty for our acquisition programs, retention programs, branded and unbranded activities, IQOS Services (including Subscription, Lending, referral, Loyalty), Corporate positioning and Employer Brand.
Support innovation across our Digital Media activities, managing and coordinating the briefing and input from our Digital Agency Partners. Embed cross channel insight and optimization recommendations across all digital media strategies. Manage a team that will support start-to-end, paid owned and earned digital media strategy initiatives.
Skills & experience:
Bachelor or Master degree
Beneficial work experience:
Technical know-how & qualifications: