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Job ID : 1134484 Date Updated : December 3rd, 2021
A global online brokerage firm/オンライン面接可

Marketing Manager 【Brand Marketing/PR】 オーストラリア外資FinTech/~9M

Hiring Company TF Global Markets Japan Limited.
Location Tokyo - 23 Wards, Minato-ku
Job Type Permanent Full-time
Salary Negotiable, based on experience ~ 9 million yen

Job Description

ThinkMarkets is a global online brokerage firm, specializing in providing multi-asset trading solutions to thousands of clients around the world. With our flagship ThinkTrader platform, we allow our clients to trade the world 24-hours a day.
Our mission is to disrupt the brokerage industry by allowing access to global markets and thousands of products to allow our clients to trade the world in the palm of their hand. We use the latest technologies to give traders seamless access to our proprietary trading platforms.

We are seeking a data driven, ambitious Marketing Manager, who has a proven track record of delivering successful performance marketing strategies, to join our Tokyo office.

Reporting into the VP, Brand & Marketing Strategy, the Marketing Manager will take the lead on all cross-channel management activities. You will act as the bridge between marketing and the customer across all channels. This role will define, develop, and implement ThinkMarkets’ Japan marketing strategy with the aim to present our brand and products to a relevant audience and to ultimately drive a steady stream of quality leads through to conversion and retention.

A strong candidate for this role will be a highly analytical campaign management specialist and a proven track record of building, growing, and scaling campaigns that deliver consistent growth. They will have worked closely with performance marketing and sales teams and have had responsibility for KPIs along the marketing & sales funnel.

Candidates applying should be technically competent in campaign management, data-driven, and confident in evaluating local marketing campaigns to ensure it delivers to the bottom-line.


  • Create digital and offline strategies to acquire new customers at targeted ROI
  • Work with and know how to appropriately allocate media to relevant channels and activities
  • Lead and grow all marketing activity with a focus across paid channels
  • Oversee all customer acquisition through Email Acquisition and Direct strategies
  • Coordinate delivery of all marketing campaigns with internal stakeholders to ensure top-level execution
  • Define relevant success KPIs for different campaigns and channels
  • Expand our media strategy by testing and onboarding new media partnerships as well as new channels (both online & offline)
  • Develop an effective testing plan to optimize various aspects of our ad campaigns
  • Ensure that all campaigns adhere to global marketing strategy
  • Utilize analytics tools to gain a deep understanding for each channel’s performance and leverage those findings to optimize strategy
  • Closely monitor performance for all media activities and channels
  • Provide regular reporting around performance (post release) of marketing campaigns, customer strategy, and consumer insights
  • Identify solutions to enhance and optimize campaign performance and the customer experience
  • Act as an advocate for all regional media, campaigns, third-party relationships to regionalize our marketing activities 

General Requirements

Minimum Experience Level Over 3 years
Career Level Mid Career
Minimum English Level Business Level
Minimum Japanese Level Fluent
Minimum Education Level Bachelor's Degree
Visa Status Permission to work in Japan required

Required Skills


  • Must be fluent in Japanese and English, both written and verbal
  • 3+ years in direct brand marketing or agency experience 
  • Must have experience managing a marketing campaign for a singular brand 
  • Must have programmatic buying experience
  • Ideally will have experience with print and live event marketing
  • Proven multi-channel experience with all major performance marketing channels including mobile programmatic, paid search, display, and social (Facebook eco system)
  • Experience building and delivering strategies for B2C companies

Job Location

  • Tokyo - 23 Wards, Minato-ku
  • Chiyoda Line, Akasaka Station

Work Conditions

Job Type Permanent Full-time
Salary Negotiable, based on experience ~ 9 million yen
Hiring Company Information

TF Global Markets Japan Limited.

Marketing Manager 【Brand Marketing/PR】 オーストラリア外資FinTech/~9M Job Information | Work in Japan · Jobs with International Companies · Jobs that Use English · CareerCross

Company Description


TF Global Markets Japan株式会社(以下、当社といいます。)は、TF Global Markets (Aust) Ltd.の子会社です。
TF Global Markets (Aust) Ltd.は2020年3月17日付で当社を完全子会社としたことにより、当社を通じて日本におけるサービスを提供できることとなりました。それに伴いまして、当社の経営体制および社内体制を大幅に刷新・強化し、現在、事業再構築に向けて準備を進めております。

なお、当社は旧社名を株式会社AFTと称しておりましたが、2020年12月3日をもって現在のTF Global Markets Japan株式会社と商号変更しております。