Hypebeast Ltd. started from a sneaker website founded by Kevin Ma in 2005 to a publicly listed media company in 2016. With a total reach of over 40.5M users across all platforms, The media group boasts a global readership across Asia Pacific, North America, Europe and more, with the flagship platform available in five languages. The group has expanded its publishing brands to a wider scope in recent years, encompassing Hypebeast and its multiple content distribution platforms, e-commerce store HBX and agency HYPEMAKER.
HYPEBEAST JAPAN was established in 2019 to enhance the understanding and spread of Japanese culture and to aim to accelerate business development and further market expansion in Asia. The platform of HYPEBEAST will facilitate to connect Japan with its own culture and the world.