Burson-Marsteller (B-M) is a leading global public relations and public affairs firm whose knowledge, strategic insights and innovative programs help drive strong corporate and brand reputations for its clients. In 2003, Burson-Marsteller celebrated its 50th anniversary worldwide.
B-M was one of the first international PR agencies to establish a presence in Japan and has more than three decades of experience counseling Japanese and Western companies, consortiums and organizations on a broad range of communication related issues.
Our communications specialists understand the unique demands of the Japanese market and are all bilingual in Japanese/English, covering communications disciplines such as corporate and transactions communications, third-party opinion formation and public affairs, CEO and leadership communications, corporate reputation, issues management, corporate reputation building, crisis communications, and spokesperson training. Industry sectors range from healthcare, finance, services, technology to consumer and retail.
The Burson-Marsteller network was voted the 'Network of the Year' by Asia Pacific clients and peers in 2000, 2003 and 2005.