Carter Associates is a successful Japan based market research agency established in 2004. We are known for the creativity of our responses to clients' briefs, applying research and related understanding that delivers highly practical, prescriptive and actionable solutions.

BUSINESS INFORMATION SYSTEMS
Our business information systems unit specialises in the development of software tools and database services for marketing.

MARKETING OPTIMIZATION / MARKET FAMILIARIZATION
Carter Associates provides the gamut of research solutions necessary to become familiar with the Japanese market. These may include desk research, group discussions, depth interviews, ethnographic/observational exercises, or primary quantitative surveys.

CUSTOMISED RESEARCH
Our researchers are capable of designing customised quantitative and qualitative market research and data collection methodologies. We use a combination of experience, judgment, creativity and collaboration to put forward the optimal research design and analytical process. We answer your brief with solutions that are advanced yet practical.